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March 19, 2010 – 6:58 am | 2 Comments

The Curse of the Mr. N.I.C.E. Guy
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Home » News

Avatar owns for seventh week in a row

Submitted by Melissa Molina on February 1, 2010 – 2:33 am9 Comments

Mid-December through January in the box office is the official reign of Avatar, the monster of a film that has yet to be knocked off it’s first place throne. A fair number of people speculated that it would be kicked off with the help of the Mel Gibson starring thriller Edge of Darkness, but that was not the case. Avatar ran away with it for the seventh week in a row with an estimated $30 Million, making it’s domestic gross a grand total of $594 Million. Edge of Darkness managed to stay decently afloat, perching itself in second place with $17.1 Million.

The some what more surprising part within the box office goes to the $12 Million that went to Touchstone Pictures’ When In Rome. Clearly not loved by all critics, the power of random romantic comedies dumped in the dull months still continues to show it’s power within the droves of audiences just wanting to watch anything. The Tooth Fairy did not get the love for itself or Dwayne “The Rock” Johnson like Twentieth Century Fox expected from this film, only making $26 Million in two weeks despite it’s $48 Million price tag. Maybe if little kids were not feeding the money making monster like Alvin and the Chipmunks: The Squeakquel, this fantasy-like tale would have more staying power. Here’s the rest of the box office below from Box Office Mojo.:

Weekend Box Office (January 29-31)

  1. Avatar  ($30 M)
  2. Edge of Darkness  ($17.1 M)
  3. When In Rome  (12 M)
  4. Tooth Fairy  ($10 M)
  5. The Book of Eli  ($8.7 M)
  6. Legion  ($6.8 M)
  7. The Lovely Bones  ($4.7 M)
  8. Sherlock Holmes  ($4.5 M)
  9. Alvin and the Chipmunks: The Squeakquel  ($4 M)
  10. It’s Complicated  ($3.7 M)

It’s February and you know what that means? Huge buckets full of commercialism, which is perfect for anything having to do with a sappy sort of subject matter. Speaking of sappy, the latest Nicholas Sparks inspired tale Dear John creeps up on the big screen this week along with From Paris With Love. In limited theaters this coming Friday is Frozen, District 13: Ultimatum and The Shinjuku Incident along with a New York release of The Red Riding Trilogy which is expected to expand to Los Angeles on February 12th.

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